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Morocco, Ecole Centrale of Casablanca
Sustainability

MOROCCO,
ECOLE CENTRALE OF CASABLANCA 

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Innovative Competition

In 2017, on the occasion of SICPA’s 90th anniversary, SICPA GSS Morocco organised a workshop competition with the Ecole Centrale of Casablanca, on “The Challenges of innovation – Fighting against counterfeiting thanks to technology”. 

The workshop started with a presentation of the economic and health risks of counterfeiting by two representatives of the Moroccan Office of Industrial and Commercial Property (OMPIC). Then, two executives of Moroccan customs introduced the issues of counterfeit products and the necessity to find a solution to detect these types of products. 

Second year students were then divided into groups and exchanged ideas about different business sectors: auto parts, food industry, cosmetics and authentication of documents. Throughout the exercise, students were coached by SICPA GSS team to give them the essential technical advice. New innovative ideas emerged from the competition: the time factor, the dynamic code, the double identification, and the nanoparticles. 

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